Let us put Your Business On the Map:
Local SEO has become a very important aspect for the local business. When a consumer is looking for a business or service in their local area, the internet is the method most frequently used. All three major search engines, Google, Yahoo, and Bing, have a section dedicated to Local Maps.
The Impact of Local SEO Map Optimization:
Many of these sites like Google Plus, Yahoo Local, Bing Local, Yelp and others are emerging as the primary source of local business information on mobile devices. In fact, iPhone and Android app phones are pre-loaded with Google Maps which pulls local business information from Google Places. A local business does not have to log into the search engine and create a local business listing in order to show up in the local maps. The Search Engines will gather information from other websites and create the listing automatically. In most cases, the local business listing must be properly optimized for that particular search engine in order to show up in a prominent position for search results. The business owners can edit their own business information and the local map listing may or may not show up on the first page.
How Our Local SEO Map Optimization works:
- First: Our process starts with a thorough understanding of your business and the services you provide. Based on that, our internet marketing team will verify the correct business information, verify local target keywords (3 target business categories with geographic extension) & claim and build out local profiles on the BIG 3 Google+ Local, Yahoo, Bing.
- Second: We will analyze website for key local seo factors. If needed we will provide update suggestions for your website like making sure Name, Address, Phone Number (NAP) in header or footer of site. NAP matches information in Google, Yahoo, Bing, Pages on website with exact match title to target keyword phrases, and provide recommendations to update Title Tags/Meta Description tags utilizing information from local keyword research.
- Third: We will research and target direct competition’s citation listings. Make note of citations in tasks for citation building and start to build citations with your contact information on other sites and directories. Citations help your business rank higher in local search maps results, boosting you into the top listings, and attracting customers.
- Fourth: Create video (using images and text from your website). Add link to Google+ Local, Youtube, and optimize with proper keywords and tags.
- Finally: Reviews are a major factor in local map position. With our Customer Review feature we will help you request positive feedback back from your customers on a daily, weekly or monthly basis.
Pure Digital Marketing tracks the placement of your local profile in the search results and continues to make adjustments, build citations and request reviews. We would like to also caution that search engine optimization is much different than Local SEO and map optimization.
Call 813-419-7873 or Contact Us online to speak with one of our LOCAL SEO specialists about local map optimization. We will provide you with all of the information you need to make an informed decision about this effective marketing tool.