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ad auction

How Does PPC Ad Auction Work: A Brief Guide

Many businesses want to get on the first view pages of Google, Bing, or another popular search engine and drive more traffic to their services. However, the order in which these engines show ads and whose they choose to show depends on several factors. A PPC ad auction helps. You can have better success with your ads with pay-per-click management by Pure Digital Marketing, and award-winning techniques will help you make it to the top. Learn about how a PPC ad auction works and everything you need to know about applying to your own services. What Is PPC Ad Auctioning? PPC

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what is the difference between crawling and indexing in seo

What Is the Difference Between Crawling and Indexing in SEO?

When getting started in SEO and digital marketing, many businesses ask, “What is the difference between crawling and indexing in SEO?” as the terms are often linked. Major search engines use crawling and indexing to learn about new websites and content and add them to their ongoing collection of known sites. Crawling and indexing a site is essential to reaching maximum audiences, and all search engines need these practices. Pure Digital Marketing is Tampa’s SEO company providing superior results for local Florida businesses. They have the tools and personalized marketing plans to drive your business to the top of the search results and

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Types of keywords for your SEO campaign

6 Types of Keywords & How to Use Them in Your SEO Campaign

6 Types of SEO Keywords You Should Know Search engine optimization is an indispensable plank of every modern online marketing plan. Without a concrete and customized plan using the right types of keywords in the most appropriate ways, your business and its message risk getting lost in a deluge of competitors. SEO can seem daunting, particularly for business owners new to online marketing. Without the right plan, you risk spending time and money on internet advertising without getting your message to the right customers.  Pure Digital Marketing, an award-winning SEO company in Tampa, has the practical experience to create and implement

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PPC Bidding Strategies

PPC Bidding Strategies: 6 Pro Tips for a Successful Campaign

6 Tips on Effective PPC Bidding Strategies Pay-per-click (PPC) ads are an effective digital marketing strategy, especially Google Ads. The world’s most-used search engine uses artificial intelligence for its PPC bidding strategies. Automating bidding on the advertising platform can optimize marketing campaigns in some cases, but manual bidding works better for others.  As one of the go-to companies for Tampa’s pay-per-click management services, the marketing experts at Pure Digital Marketing explain what you should know about the most effective PPC bidding strategies.  What Is Manual Cost-Per-Click Bidding for Google Ads? Manual CPC lets you determine the maximum price you’ll pay if someone clicks

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best practices for page optimization

Landing Page Optimization for SEO: Best Practices

Developing credible and effective landing pages is essential for businesses, big or small. However, digital marketing trends change quickly, so it’s hard for business owners to keep up. The best way to effectively manage your digital marketing strategy is with the help of a knowledgeable digital marketing team. Are you looking for a top-tier SEO company in Tampa that handles landing page optimization, analytics algorithms, and landing page creation that prioritizes digital growth? Then, schedule an appointment today with Pure Digital Marketing to drive your web traffic to the next level. Essential Practices for Quality Landing Pages Plenty of practices work harmoniously

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Digital Marketing for Brand Awareness

A Brief Guide to Using Digital Marketing To Enhance Brand Awareness for Businesses

Digital marketing has become an essential facet of every business’s overall marketing strategy, and it will become more relevant as we proceed further into the 2020s.  Pure Digital Marketing provides state-of-the-art SEO services in Tampa, FL. We have firsthand experience with how the right marketing strategy transforms growing businesses and gives them the power to assert their dominance in competitive environments. We understand how to employ digital marketing to enhance brand awareness and nurture enduring brand loyalty. If your business struggles or sits on the cusp of renewed growth, you cannot afford to overlook the power of digital marketing. Search Engine

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