News & Media

Google’s Page Experience Algorithm Update (June 2021): All You Need to Know
Google recently released information about an update to its page ranking system to improve the Google experience for users across all platforms. The update adjusts the metrics used to determine which sites appear first in search results. The Google algorithm update 2021 release date was June 2, but it takes

How to Create an Explosive Content Marketing Strategy
Devising a content marketing strategy can feel overwhelming, but you’re going to need one if you plan to run an omnichannel experience to capitalize on the more than 4.7 billion Internet users in the world. Each one is a potential customer. You can reach them if you’re willing to be explosive and follow these

Website Call Tracking: Why It Matters and How To Track Your Conversions
Most websites track conversions from direct online purchases through the site or the completion of online forms. However, professionals from a leading digital marketing agency in Tampa say website phone calls are also important when determining the business’s conversion rate. Google Analytics makes it easy to track web actions like

8 Tips on Combining SEO and Social Media for Online Marketing
Nearly half of the world is on social media, whether it’s Facebook, Whatsapp, or Youtube. Social media comes in many different forms, but the defining trait for them all is providing social features. Combining SEO and social media is the key to creating a successful marketing campaign in today’s climate. How

How to Design Your Local SEO Strategy to Attract Targeted Leads
Do you ever use Google Maps to find local businesses? What about for your business? Google Maps can play a crucial role in your local SEO strategy. If you know how to create a search engine optimization strategy, you can help get more customers to your local business. That way,

Web Design for Law Firms: 8 Tips for a Great Website
Having a website isn’t enough. If your website doesn’t demonstrate your qualifications as an attorney, your visitors won’t trust you (meaning you’ll lose clients). How do you turn your website from a business profile into a successful tool? We’ve put together this guide to help you learn some helpful tips