News & Media

Six Important Digital Marketing Skills Your Chosen Agency Should Have
The digital industry can be challenging to navigate for inexperienced marketers. That is why developing the right digital marketing skills is essential to your business’s success. Thousands of marketing firms compete in these online spaces to achieve the highest return on investment for their clients. Your agency will need the

What Is a Google My Business Profile?: Everything You Need to Know
Tips from a Tampa Digital Marketing Agency About Managing Your Business Profile on Google As a business owner, your profile on google affects how many new leads and repeat customers you get. So what is a Google My Business profile? At Pure Digital Marketing, we’re Tampa’s trusted local SEO services

SEO in 2022: How Impactful Is It and What Changed?
Digital marketing companies across the country understand the importance of SEO in 2022. To compete in the expanding industry, companies and their clients must use effective strategies to maintain online traffic growth. However, expectations and algorithms change every year, so what is important to know in 2022? Staying on top

The Importance of Website Authority in SEO Campaigns
As a business owner, you know that having a solid online presence is essential to your success. And while many factors contribute to your online success, search engine optimization (SEO) is one of the most important. Your website must have authority to rank high on search engine results pages. But

What Is User Search Intent and Why Is It Important In SEO?
When a user enters a search term into search engines, they are looking for a specific type of answer. For clear-cut long-tail keyword search terms, the intent is often apparent. Other times, it’s more subjective. With a 92% share of the search engine market, Google tries to make sure each

Seven Social Media Marketing Trends to Capitalize For in 2022
Social media marketing has significantly changed in the past years. Social media’s popularity is only increasing, meaning you need to update your social media strategy to stay relevant and visible across all platforms. There are several social media marketing trends you can capitalize on in 2022. When you need social