Content Marketing

SEO authorship

5 Incredible Benefits of Google Authorship

Content Marketing! Content Schedule!  Content Management! Content Creation!  Content Strategy!  If you’re familiar with online marketing and SEO strategy, then you’ve undoubtedly heard these buzzwords mentioned in the industry. However, taking advantage of content is easier said than done, as producing quality content on a regular basis (and getting it to rank!) can be a …

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Tampa Internet Marketign company

Experienced Tampa Internet Marketing Company

Hello I’m Dave Caban, President and Founder of Pure Digital Marketing, a full service Tampa internet marketing solutions provider. Offering services of web design, search engine optimization, pay-per-click management, social media management, content marketing, video marketing and more. At Pure Digital Marketing, a Tampa internet marketing company, we run our business based on the three …

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Google Hummingbird

What You Need to Know About Google’s ‘(Not Provided)’ and Hummingbird

In a completely unprecedented move, Google has moved entirely into “secure search,” meaning that HTTPS encryptions will be used for all Google searches. While users relish the increased privacy efforts, this poses a challenge for online marketers, as this means that keyword data will no longer be available to site owners – it is not …

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Tampa SEO Company

How Content Marketing and SEO Work Together

Content marketing is one of the best methods used to increase the number of visitors to a website. It is classified as an inbound marketing technique that utilizes the production and distribution of high value content in order to produce a number of positive results for websites. When done the right way, content marketing can …

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Content Marketing Cycle

Content Marketing: Tips for Your Content Marketing Success

It is not uncommon for business owners to set high expectations with their content marketing efforts. However, in an attempt to gain high search engine rankings through SEO, marketers often focus on quantity and compromise the quality of the content. When providing low quality content it can often effect your ability to gain attention, increase traffic and …

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Tampa SEO Company

Partnering with a reliable SEO company

A well developed and properly executed SEO campaign can prove to be highly beneficial for businesses looking to take advantage of the opportunities that the digital marketplace provides. However, the work required to do so can be difficult and burdensome. Because of that, many will enlist the help of a talented Tampa SEO company. Though …

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google penguin

Why Is Everyone Talking About The Google Penguin Algorithm?

Last year, Google introduced its new Penguin algorithm in an attempt to decrease the search engine ranking of certain websites that relied on black hat and spam type SEO techniques. This algorithm has undoubtedly changed SEO for the better. For those who are new to the game, search engine optimization is a collection of highly sophisticated techniques that …

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Your Fired

Should You Fire Your SEO Company?

  Being in business as a Tampa SEO company and Internet Marketing Consultant, I still get frustrated every time I sit down with a potential client to talk about SEO.  The conversation usually goes something like this: Me: “Thank you for inviting me in….What are you hoping to accomplish today? Client: “I Have fired the …

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seo content marketing

Why Your SEO Efforts Will Fail Without Solid Content Marketing

  If you’re looking for an online marketing tool that costs less than traditional methods and actually generates a bigger response, Search Engine Optimization (SEO) is the way to go. But if you plan on making any kind of dent on the search engines, you can’t afford to ignore content marketing. Why Content Marketing? Google …

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