Internet Marketing

Tampa Web Design

Mobilegeddon Expected to Trump Panda and Penguin Algorithm Updates

Historically, many of these updates simply tweak and refresh the existing algorithms with little or no impact on search engine rankings. As most webmasters and SEO professionals know by now, the next Google search engine update is expected to go well beyond previous changes and they are gearing up to make significant changes to their …

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video marketing cut out

Infographic: Video Marketing Works

How can you enhance your marketing strategies by using online video? Our Team here at Pure Digital Marketing have produced  a “Video Marketing Works” infographic with lots of valuable stats and information about the topic that you might find interesting:  Video Marketing Big Shift: Internet video traffic will be 69% of all internet traffic by 2017 …

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Tampa Internet Marketign company

Experienced Tampa Internet Marketing Company

Hello I’m Dave Caban, President and Founder of Pure Digital Marketing, a full service Tampa internet marketing solutions provider. Offering services of web design, search engine optimization, pay-per-click management, social media management, content marketing, video marketing and more. At Pure Digital Marketing, a Tampa internet marketing company, we run our business based on the three …

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Google Penguin

What You Need to Know About Google’s Penguin 2.1

It’s official! On October 4, 2013, Google released its largest Penguin update yet. Like the previous updates, Google Penguin 2.1 has altered the rankings algorithm, affecting how webmasters and brands approach SEO in their digital marketing campaigns. Not sure how Penguin 2.1 directly affects your brand? Then you’re not alone. The Top Three Things You …

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google penguin

Why Is Everyone Talking About The Google Penguin Algorithm?

Last year, Google introduced its new Penguin algorithm in an attempt to decrease the search engine ranking of certain websites that relied on black hat and spam type SEO techniques. This algorithm has undoubtedly changed SEO for the better. For those who are new to the game, search engine optimization is a collection of highly sophisticated techniques that …

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Responsive Web Design Tampa

Why Responsive Web Design and SEO is Your Best Mobile Strategy.

You don’t need to be an internet marketing expert to know that mobile searches are on the rise. In fact, some analysts say that the number of mobile searches performed on a smartphone or tablet will surpass the ones done on traditional desktop’s by 2014! The debate between using responsive web design or a separate …

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Your Fired

Should You Fire Your SEO Company?

  Being in business as a Tampa SEO company and Internet Marketing Consultant, I still get frustrated every time I sit down with a potential client to talk about SEO.  The conversation usually goes something like this: Me: “Thank you for inviting me in….What are you hoping to accomplish today? Client: “I Have fired the …

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dislike button

Why Buying Fans and Followers Makes Your Company Look Desperate.

As a qualified tampa search engine optimization and internet marketing company, This post just needs to be said…. Over the Thanksgiving weekend I was scanning Facebook posts and articles from friends when I saw a message for a “BLACK FRIDAY SPECIAL”.  Shocker I know, we all saw black friday specials but this deal was different.  …

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seo content marketing

Why Your SEO Efforts Will Fail Without Solid Content Marketing

  If you’re looking for an online marketing tool that costs less than traditional methods and actually generates a bigger response, Search Engine Optimization (SEO) is the way to go. But if you plan on making any kind of dent on the search engines, you can’t afford to ignore content marketing. Why Content Marketing? Google …

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small business budget planning

How to set a Small Business Marketing Budget

One of the most daunting tasks as a small business owner is properly setting up an accurate and comprehensive marketing budget that will create entrepreneurial success. Unfortunately, establishing a customized marketing and advertising budget that is fine-tuned for the specific needs of your organization isn’t a one-size-fits-all opportunity. Careful thought, planning and goals need to …

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